I’m not sure I can really call it “rebranding” because Bramble Workshop has never had any official branding. When I started the design studio in 2012, it took off right away (thanks to the help of some friends) and I never needed marketing. But I’ve always wanted to be more intentional about the brand. It’s hard to pinpoint what defines our work because almost all of it is custom and wildly varied. Versatility is one of our strengths. but there are definitely threads that run throughout our work and this is why people hire us. Also, as I’ve begun developing a product line, I’ve needed to be more specific about our brand. It was time to create a logo that somehow encompasses it all…
Luckily, I discovered Erica of Taiga Press through a friend’s recommendation and I love the direction so far! She created this mood board after we gathered inspiration images on our shared Pinterest board. The mood board is absolutely perfect and so helpful. I’m looking forward to seeing it all come together. Plus, my friend Jenn of Earl Grey Creative will be designing our website! I feel so lucky to work with two talented designers who understand my aesthetic and do such amazing work.